Monthly Archives: May 2020


It is the last week of Lockdown 4.0 and the planes are back in the air. Amidst news of companies starting production there are reports of labour shortage, questions on practices, etc. Let’s take a look into the week that has gone by and see how FMCG & Retail made sense of the chaos

 

India’s FMCG market contracts 34% in April amid Covid-19 outbreak

Traditional trade reported a steeper drop than modern trade according to Nielsen.

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How will Indian Consumers buy in the post COVID world

Businesses are eagerly exploring how consumer behaviour is going to change after the lockdown.

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FMCG’s hope for rural sales to grow

Firms anticipate big-city consumers to opt for large size products while in villages value pack will rule.

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JioMart goes live in 200 cities post-Mumbai pilot

Following the success of a pilot in Mumbai, JioMart is live in cities such as Bengaluru, Delhi, Kolkatta, etc.

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Retail, fast food biz reboot faster in small towns

Small towns are leading the way in helping retailers and quick service restaurants restart business after nearly two months of closure.

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Firms use COVID is Launchpad for new products, services

For marketers every crisis is also an opportunity giving rise to new products to cater to specific needs.

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As lockdown starts opening up, sales of immunity-boosting foods double; FSSAI issues guidelines

Sales of immunity-boosting foods have shot up by an estimated 20-40%.

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Organized retail loses Rs 90k cr in 2 months, SCAI seeks adequate relief

The Shopping Centres Association of India (SCAI) on Monday said the organized retail sector has lost over Rs 90,000 crore in the last two months, owing to the lockdown, and market players need much more than the repo rate cut and the loan moratorium extended by the RBI.

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Supplies of smartphones, tablets, laptops hit due to lower production & distribution workforce

Brands like Apple, Xiaomi, Oppo, Vivo, and Realme are facing supply issues with operational plants running at 30-35% capacity and several warehouses are not able to operate normally.

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ITC to spice up FMCG portfolio with the buyout of Kolkata-based Sunrise Foods

ITC buys eastern India market leader Sunrise Foods.

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Lockdown 4.0 has begun. Most of India, with the exception of some metros and states, is ready to get back in action. With a slew of revival measures and new industrial norms, come take a peek into how Indian Retail has been working in the last week to get its mojo back.

 

The real meaning of going vocal for local

Kiranas are not only the backbone of the supply chain management but also an essential part of our economy.

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How Maggi, KitKat supplies didn’t stop during lockdown; why coronavirus failed to hurt Nestle

The maker of Munch and KitKat range of chocolates has reported a double-digit domestic sales increase with its Maggi and chocolates portfolio driving growth.

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Google to launch a program in India to connect offline retail inventory with search engine

Google has started a pilot where offline stores in India can list products available at a store level on a real-time basis in the search page itself.

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Consumers footfall increase, average basket value goes up at retail stores in lockdown 3.0

Leading retailers have witnessed an increase in the number of footfalls along with a ‘significant’ jump in average purchase value in the third phase of the lockdown.

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Consumer, White goods to lead a revival of the economy

FMCG & white goods are likely to lead the revival of the economy according to a survey by VMR.

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Government paves the way to restart markets selling non-essentials

The Union government on Sunday signaled shops in markets and market complexes selling non-essential goods can now open up outside of containment zones.

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OrderMe by Patanjali Ayurveda is the latest entrant into the Indian E-Commerce space

Global e-com giants Amazon & Walmart will have a new contender to face off in the Indian market in the form of OrderMe by Patanjali.

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What’s in the online cart?

What are the “new essentials” that the National Capital Region is ordering online?

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Malls draw up plans to live with coronavirus

Malls are setting up pandemic response teams, isolation centers for those who may be infected, etc.

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Time for Indian retailers to set up dark stores?

Dark stores are set up typically near high demand neighborhoods but off the high street. For some segments, like apparel and durables, they may as well be set up on the city outskirts.

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Indian Retail has got the green light for production. Some non-essential sectors have begun operations too. With a semblance of free movement in non-containment zones, Indian Retail is getting its act back together. Let’s take a look at what happened this past week.

 

Slow start to retail opening

According to officials, retail demand started to build up gradually. In some cases, people were completing pre-lockdown transactions and other new ones.

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E-commerce orders gradually scaling back to pre-lockdown levels

Post easing of restriction on sales of non-essential items, industry executives say that e-commerce is gradually getting back to the pre-lockdown level.

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Dishwashers, refrigerators, big screen TV becoming preferred appliances

Big screen TV sets, large volume refrigerators, home theatres, and dishwashers are now gaining traction, thanks to CODID-19 induced lockdown, according to home appliances and consumer electronics manufacturers.

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Workers refusing to join factories post lockdown may face pay cuts, disciplinary action

Gujarat, Madhya Pradesh, Karnataka, and Uttar Pradesh are considering strict enforcement.

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Distributors: Chips, Biscuits Stocks low

Distributors of FMCG products say that there could be a shortage of biscuits, noodles, and chips in the next 10 days.

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Spirit makers look to boost the reach

Top spirits makers are in discussion with state excise departments and online food delivery giants.

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With little to cheer, companies cut festive spend

Production cuts will be most in premium product portfolio as companies expect consumers to curb discretionary spending as the impact of the Covid-19.

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Grooming products flying off online shelves

Demand for razors, epilators, trimmers, and hair color soars on e-commerce platforms during the lockdown.

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HUL expected to bounce back post-GSK, Horlicks stake sales

GlaxoSmithKline and Horlicks have sold 5.7 percent equity of HUL worth Rs 26,000 crore on Thursday to domestic and foreign investors.

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FMCG companies open links with retailers to ensure supply

Companies have launched teleservices and even dedicated apps that let shopkeepers place orders.

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Corona, Kirana and the convergence model for Indian retail

Will India’s retail sector witness collaborations between organized retailers and the neighborhood stores?

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Lockdown 2.0 is over and we have moved into a phased lifting of restrictions. The new guidelines have brought with them sighs of relief for the retail sector. Let us take a look into the last week of lockdown 2.0 and how companies got ready for the restart.

 

Nielsen slashes 2020 FMCG growth forecast to 5-6%

The coronavirus crisis has caused a lowering of the growth forecast from a previous projection of 9-10%.

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Global retail sales fell by 9.6% in 2020

Global retail sales incurred a loss of $2.1 trillion due to the coronavirus crisis.

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Retailers in-house brands surge

Spencer’s Retail, Future Group, and Metro Cash & Carry have had more than 50% growth in their own brands of essentials.

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Reckitt Benckiser posts record sales

As demand for disinfectants surges, RB posts record sales and ramps up production.

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With the reopening underway, how will the consumption story pan out

Lockdown has people exhausting their stock of sin goods. There might be some “revenge” or “relief” consumption spikes.

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Some sunshine for FMCG & Durables amidst gloom and doom

HUL, Nestle, Coca-Cola, Samsung & Whirlpool have given their employees single-digit raises and bonuses to keep morale intact.

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New guidelines good start for the economy

The Retailers Association of India has called the new notifications from the centre a good start and hopes that the state governments will adopt them.

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Only 4% will visit malls post lockdown: Survey

A survey by Local Circles amongst other things states that only a few people will be willing to visit malls.

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India is betting big on storage sheds

Warehousing is slated to boom post-COVID-19 as manufacturing shifts out of China and e-commerce grows.

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Curious phenomenon of revenge shopping in China after lockdown

Long queues, fuelled by spending sprees seen outside brand outlets.

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 JioMart intensifies grocery war with credit & incentives to kiranas

JioMart has doubled credit limit and allocated an executive each for Kirana stores to manage orders and inventory.

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Liquor worth Rs.45 crore sold on the first day of re-opening of shops in Karnataka

According to Karnataka excise department 3.9 lakh liters of beer and 8.5 lakh litres of Indian-made Liquor for sold on day 1.

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